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How Industry Promotion Affects Prescribing

  • Overview
  • Register
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Add to Calendar How Industry Promotion Affects Prescribing 5/23/2022 12:00:00 AM 5/22/2025 12:00:00 AM America/New_York For More Details: https://medstar.cloud-cme.com/course/courseoverview?P=0&EID=10631 CloudCME false MM/DD/YYYY


Date & Location
Monday, May 23, 2022, 12:00 AM - Thursday, May 22, 2025, 12:00 AM, CloudCME, Washington, DC

Target Audience
Specialties - ALL

Overview

Instructions

Please click the Register button to complete the registration form. Return to the MedStar homepage and click Online Courses.

 Click on the hyperlink to How Promotion Industry Affects Prescribing to begin the course . 

Click the Tests button to begin and complete the Pre-test.

Click Launch Video to view the educational content. Once the video is finished, please close the window and exit.

Click the Post-test button and complete the Post-test. Once the Post-test is complete, review your results and click Complete Evaluation.

Once you have completed the evaluation, you will be able view, download and print your continuing education transcript by clicking My Transcript. 

You may access your MedStar CE transcript anytime at medstar.cloud-cme.com.

If you need these instructions later, please click the FAQ button to access them again.

For additional questions regarding CE, please contact [email protected] or 301 365-9797.

Course Description

Pharmaceutical companies influence the therapeutic choices of physicians and other prescribers. Commercial influence on meetings and education also affects what health care providers (including prescribers, pharmacists, psychologists, and social workers) believe about both drugs and diseases. How Industry Promotion Affects Prescribing will discuss the ways in which industry influences medical information and prescribing behavior. Topics include how the pharmaceutical industry utilizes sales representatives, data mining, drug samples, Medical Science Liaisons, continuing medical education, and key opinion leaders to affect prescribing behavior. This module will also discuss effective strategies for limiting commercial influence over prescribing habits and emphasize the importance of practicing evidence-based prescribing.




Objectives
At the conclusion of this activity, participants will be able to:

  1. List three techniques used in pharmaceutical marketing.
  2. Describe how commercial strategies influence education for the healthcare team.
  3. Interpret the role of Medical Science Liaisons as part of marketing by industry.
  4. Discuss two persuasive techniques documented in social psychology.
  5. Identify two different strategies for limiting commercial influence in prescribing habits.
  6. Identify the roles and responsibilities of members of the healthcare team involved in the collaborative care of patients with conditions that may require treatment for chronic pain.
  7. Integrate a team-based approach in the care of patients with conditions that may require pain management.

Credits
AMA PRA Category 1 Creditsâ„¢ Physician (1.00 hours), Nurse - ANCC (1.00 hours), Non-Physician Member of the Healthcare Team (1.00 hours), Social Worker-ASWB (1.00 hours), Pharmacist - ACPE (1.00 hours), Psychologist-APA (1.00 hours), IPCE (1.00 hours)



Mitigation of Relevant Financial Relationships


MedStar Health adheres to the ACCME’s Standards for Integrity and Independence in Accredited Continuing Education. Any individuals in a position to control the content of a CE activity, including faculty, planners, reviewers or others are required to disclose all relevant financial relationships with ineligible entities (commercial interests). All relevant conflicts of interest have been mitigated prior to the commencement of the activity.

Faculty Member Information
Role in activity
Name of Ineligible Company(s) / Nature of Relationship(s)
Adriane J Fugh-Berman, MD
Professor
Georgetown University Medical Center
Washington, DC
Activity Director Content Reviewer, Faculty
Nothing to disclose
Jerry Avorn, MD
Harvard
boston, MA
Faculty
Nothing to disclose
Melissa Christopher, PharmD
National Director, Academic Detailing Services VHA
VHA
San Diego, CA
Faculty
Nothing to disclose
Maisha Draves, MD, MPH
Medical Director of Pharmacy
The Permanente Medical Group, CA
Faculty
Employment-Kaiser Permanente
David Cohen, PhD
UCLA
Los Angeles, CA
Planning Committee Member
Nothing to disclose
Lisa Cosgrove
Professor
University of Massachusetts-Boston
Cambridge, MA
Planning Committee Member
Nothing to disclose
Elissa Ladd, NA
Professor
Massachusetts General Hospital Institute of Health Professions
Charlestown, MA
Planning Committee Member
Nothing to disclose
Keene Saavedra, PharmD
Clinical Pharmacist
Grand Strand Medical Center
Myrtle Beach, SC
Planning Committee Member
Nothing to disclose

How Industry Promotion Affects Prescribing

Please click on the blue Pre-Test button below.To view the educational content, please click Launch Video. Once the video is finished, click the Post-test button. Please complete the Post-test.

Pre-Test Launch Video Post-Test

Instructions
Please click the Register button to complete the registration form. Return to the MedStar homepage and click Online Courses.
Click on the hyperlink to How Promotion Industry Affects Prescribing to begin the course . 
Click the Tests button to begin and complete the Pre-test.
Click Launch Video to view the educational content. Once the video is finished, please close the window and exit.
Click the Post-test button and complete the Post-test. Once the Post-test is complete, review your results and click Complete Evaluation.
Once you have completed the evaluation, you will be able view, download and print your continuing education transcript by clicking My Transcript. 
You may access your MedStar CE transcript anytime at medstar.cloud-cme.com.

If you need these instructions later, please click the FAQ button to access them again.

For additional questions regarding CE, please contact [email protected] or 301 365-9797.

Contact Us

MedStar Health, Department of Continuing Professional Education
[email protected]
CE.MedStarHealth.org